Other Services

LHCS offers you a robust portfolio of services depending on your individual property needs.

Mystery Shopping

Guest Satisfaction ultimately leads to return business and profitability. Sometimes upper management can have the truth obscured from them by employees who are good at "managing up" or performing only when they know they are being observed by the boss. We will provide you a snapshot of your guest services by performing on-site, telephone and Internet-based mystery shopping.

Sales / Operations Turnarounds

Has your sales effort become your number one concern? Is your operation struggling to meet day-to-day needs? We can help. Let us provide you a raft of experience and insight that will help turnaround your operation immediately.

Marketing Plan and Campaign Development

Do you need help preparing a comprehensive marketing plan that outlines objectives, contemplates / communicates strategy, and defines the direct marketing mediums through which your plan will be realized? We specialize in the ability to launch new products and services in a way that makes your business stand out in today’s digital age.

Social Marketing Made Easy – For Hotels

Are you getting the most out of Social Marketing? Is Social Media part of your overall business strategy? We have a specific Social Marketing Program tailored just for the hospitality industry: Social Marketing Made Easy – For Hotels. Strengthen your presence within online communities like Facebook, Twitter and YouTube with our one-stop program. Learn more about our Social Marketing package today.

Identity & Brand Evaluation

There are few things more powerful than one's brand. Likewise, there are few things more determinative of success than the ability to properly create and strategically position one’s brand. A brand not only differentiates you from your competitors but also gives the consumer an immediate understanding of who you are. Consider the branding statement currently in use by the Salvation Army, "Doing the Most Good." Or the unforgettable, "Melts in your mouth, not in your hands" put forward by the M&M’s people. What years ago was considered a jingle or a tagline is now known to be an integral part of a brand strategy. Our team will help you evaluate the effectiveness of your brand positioning and strategy. We will work with you to develop the most powerful identity possible and craft actionable plans to take your brand to market.

Should your independent property affiliate with a national brand?

As an independent hotel operator, your property constantly struggles to be found in the digital world. Our team will help you assess whether your property will benefit from affiliating with a national brand. We will identify the best available brand for your property and serve as liaison between you and brand representatives in order to mitigate fees and negotiate product improvement plans required by the franchise. As an adjunct, we will evaluate your current room inventory distribution and suggest ways for you to strengthen your GDS and OTA presence.